122 Spring St (Greene St & Mercer St)
After a rocketing kick start In 1999, John Varvatos launched his first free standing brick and mortar store in none other than our little slice of gentrified heaven: SoHo. Since then he’s been sitting pretty in the top tier of menswear that we love to rock, classic simple lines with a rough side right beneath the skin. His leather goods are built to last, his materials are subtle yet rugged, with a look that screams bad boy with a heart of gold. We recently caught up with John in Milan at his fashion show take a peek and get your butt over to the store.